Beijer Electronics has, through the Automation business area, signed an agreement to acquire the Danish automation company Brodersen Automation A/S. The company has an annual turnover of approximately 65 million SEK and employs approximately 30 people.
    ? The acquisition is a step in our aggressive move into the Danish market. This is enabled through the agreement with Mitsubishi Electric, where we took over their agencies in Denmark, Finland and the Baltic states from January 1, 2007. Brodersen Automation grants us a broad and valuable customer base in Denmark while also allowing us a more comprehensive range of products for the entire Nordic and Baltic market, says Beijer Electronics CEO Göran Sigfridsson.
Brodersen Automation, founded in 1969, is an agency and distributor of automation components. Its product range includes, among others, agencies from Japanese IDEC, Swiss Baumer Electric and Danish Brodersen Controls. The most important products are control systems, relays and transmitters. Brodersen Automation is also a distributor of Beijer Electronics' operator terminals on the Danish market. Brodersen Controls A/S is an independent product development company and is not impacted by the deal.
Approximately 50 million SEK of Brodersen Automation's turnover goes to the Danish market, while the remaining 15 million SEK constitute sales through subsidiaries in Sweden and Norway. Brodersen Automation is a well-known actor in Denmark, with a country-wide sales organisation. The company has a wide customer base, with customers in growth markets such as energy and shipping. Brodersen Automation's activities in Sweden and Norway shall be integrated with Beijer Electronics' existing organisations in each country.
Throughout the years, Brodersen Automation has demonstrated a solid rate of development, even if results have been somewhat weaker in most recent years. The company, which is based in Roskilde, outside Copenhagen, will be coordinated with Automation's newly established activity in Denmark, which is expected to produce synergistic benefits. With the acquisition, Beijer Electronics will achieve an annual turnover of approximately 100 million SEK on the Danish market, with solid opportunities for continued organic growth. Sellers of the company are the Brodersen family.
Brodersen Automation will be incorporated into Beijer Electronics' accounts beginning on 1st April 2007. The acquisition will influence the group's turnover positively and is expected to give a minor contribution to the result in 2007.